Wix vs WordPress: Guide for UK Businesses in 2025 | Pros and Cons

Wix vs WordPress: Guide for UK Businesses in 2025 with Pros &  Cons

Building a website is a crucial step for any business, freelancer, or blogger in the UK. With a strong online presence, you can reach more customers and grow your brand. But which platform should you choose?  Two of the most popular options are Wix and WordPress.

At Connect SEO, we understand the importance of choosing the right platform for your business. That’s why we’ve created this in-depth guide comparing Wix vs WordPress, covering pricing, SEO, customisation, and ecommerce. By the end, you’ll have a clear understanding of which platform suits your needs best.

We have broken these comparisons into different categories:

• Overview: What Are Wix and WordPress?

• Ease of Use

• Design & Customisation

• Ecommerce: Selling Online with Wix vs WordPress

• SEO (Search Engine Optimisation)

• Pros and Cons of Wix and WordPress

• FAQs: Your Wix vs WordPress Questions Answered

• Conclusion: Which Platform is Right for You?

Overview: What are Wix and WordPress?

What is Wix?

Wix is a cloud-based website builder that allows users to create websites through an intuitive drag-and-drop interface. It is an all-in-one platform, meaning it includes hosting, templates, design tools, and customer support.

Key Features of Wix:

• Over 800 pre-designed templates

• Drag-and-drop website editor

• Built-in SEO, eCommerce, and blogging tools

• Automatic updates and security

• Hosting is included in all plans

• Wix App Market for extra features

What is WordPress?

WordPress.org   is an open-source content management system (CMS) that powers over 43% of all websites globally. Unlike Wix, WordPress requires separate web hosting, but it offers unmatched customisation options through themes, plugins, and code.

Key Features of WordPress:

• Thousands of free and premium themes

• Full code access for advanced customisation

• Best suited for scalability and long-term growth

• SEO-friendly with advanced tools

• Requires hosting and maintenance

• Extensive plugin library with over 59,000 plugins

1. Ease of Use

Wix: Beginner-Friendly and Fast Setup

• Ideal for beginners with no coding skills.

• Drag-and-drop editor with real-time visual changes.

• Templates come pre-designed for instant use.



• Quick setup without needing to manage hosting or updates.

WordPress: More Flexibility, but a Learning Curve

• Requires setting up web hosting (e.g., Bluehost, SiteGround, or UK providers like 123 Reg).

• Themes and plugins must be installed and managed manually.

• Offers unmatched control over website design and functionality.

• Page builders like Elementor, Divi, or WP Bakery make designing easier.

2. Design & Customisation

Wix: Pre-made Templates with Limited Flexibility

• 800+ professionally designed templates.

• Cannot switch templates after publishing.

• Limited customisation beyond the template structure.

• App Market offers extra design functionality, but with constraints.

WordPress: Complete Design Freedom

• Thousands of free and premium themes are available.

• Full code access for deep customisation.

• Page builders like Elementor, Divi, or WPBakery allow drag-and-drop editing.



• Unlimited scalability for businesses looking for long-term growth.

3. ECommerce: Selling Online with Wix vs WordPress

Wix: Built-in eCommerce Tools

• Wix Business & eCommerce plans include shopping cart functionality.

• Features include inventory management, many payment gateways, and abandoned cart recovery.



• Best suited for small businesses and entrepreneurs.

WordPress: WooCommerce for Scalability

• Requires the WooCommerce plugin for online stores.

• Full control over store design and functionality.



• Ideal for businesses looking to scale with advanced features.

4. SEO (Search Engine Optimisation)

Wix SEO Tools

• Basic SEO features (meta tags, alt text, custom URLs).

• Automatic Google indexing.

• Limited control over advanced SEO settings.

WordPress SEO Power

• Full control over technical and content SEO.

• Plugins like Yoast SEO and Rank Math are for advanced optimisation.

• Faster website speeds with optimised hosting and caching.

Pros and Cons of Wix and WordPress

FAQs: Your Wix vs WordPress Questions Answered

1.  Is Wix better than WordPress for SEO?

WordPress has better SEO features than Wix because it supports plugins and offers more technical flexibility. Wix has basic SEO tools but lacks in-depth optimisation features.

2.  Can I move my website from Wix to WordPress?

Yes, but it requires a manual migration process. At Connect SEO, we offer professional Wix to WordPress migration services to ensure a seamless transition.

3.  Which platform is better for blogging?

WordPress is the best platform for blogging, offering superior content management, SEO tools, and customisation options.

4. What’s the best choice for a UK business website?

• Choose Wix if you want an easy-to-use, all-in-one solution.
• Choose WordPress if you need full control, better SEO, and scalability.

Conclusion: Which Platform is Right for You?

Let’s Build Your Website!

At Connect SEO, we specialise in WordPress development, SEO services, and website optimisation for UK businesses. Whether you're starting fresh or migrating from Wix, our team can help!

📞 Contact us today for a free consultation!